Our governance

The board of directors

The board of directors includes 41 members, elected for 4 years. Past elections have been held in March 2012 for renewing 17 seats and in April 2014 to renew 24 seats.

The board of directors is currently composed of the following members:

  • Elected members for 2014-2018

BECHEUR Amina, Université Paris-Est
BESSON Madeleine, Telecom EM
BREE Joël, Université de Caen
CEGARRA, Jean-Jack, Université de Lyon
CHAMARD Camille, Université de Pau
CHUMPITAZ Rubens, IESEG
DARPY Denis, Unversité Paris-Dauphine
FOURNIER Christophe, Université de Montpellier
GALAN Jean-Philippe, Université de Toulouse
GOLLETY Mathilde, Université d'Evry
JALLAT Frédéric, ESCP Europe
LAURENT Gilles, HEC
LE NAGARD Emmanuelle, ESSEC
LEHU Jean Marc, Université Paris 1
LICHTLE Marie-Christine, Université de Montpellier
MACE Sandrine, ESCP Europe
MULHBACHER Hans, Université d'Innsbrück
PINSON Christian, INSEAD
PONCIN Ingrid, Université Catholique de Louvain
RIEUNIER Sophie, IAE Paris
TISSIER-DESBORDES Elisabeth, ESCP Europe
VEG SALA Nathalie, Université de Paris Ouest
VERNETTE Eric, Université de Toulouse 1
VOLLE Pierre, Université Paris Dauphine

  • Elected members for 2016-2020

BERTRANDIAS Laurent, Université Toulouse 1 Capitole
CAPELLI Sonia, Université Jean Moulin Lyon 3
FLECK Nathalie, Université du Mans
FOSSE-GOMEZ Marie-Hélène, Université de Lille 2
GAVARD-PERRET Marie-Laure, Université de Grenoble Pierre Mendès France
GOTTELAND David, Grenoble Ecole de Management
HELME-GUIZON Agnès, Université Grenoble Alpes
HERRMANN Jean-Luc, Université de Lorraine
KORCHIA Michaël, Bordeaux Ecole de Management
LLOSA Sylvie, Université Aix Marseille 3
MICHEL Géraldine, IAE Paris
NGOALA Gilles, Université de Montpellier 1
PRIM-ALLAZ Isabelle, Université Lumière Lyon 2
SABADIE William, Université Jean Moulin Lyon 3
URIEN Bertrand, Université de Bretagne Occidentale
WALLISER Bjorn, Université de Lorraine
ZOUAGHI Sondes, Université de Cergy-Pontoise

The General Assembly

The General Assembly is composed of all the member of the association." data-share-imageurl="">

The French Marketing Association is a scientific association directed to its members (close to 700 in 2014). Its functioning relies on a board of directors of 41 members, elected by the other members of the community, and on an executive board, elected by the board of directors among a nominate list provided by the President.

The executive board designs and conducts the strategy, on behalf of the board of directors, and reports to the latter annually during the General Assembly which is held at the annual congress in presence of the whole community members.

The report of activities of May 2014 is available online and can be downloaded at the tab “General Assembly”.

The board of directors

The board of directors includes 41 members, elected for 4 years. Past elections have been held in March 2012 for renewing 17 seats and in April 2014 to renew 24 seats.

The board of directors is currently composed of the following members:

  • Elected members for 2014-2018

BECHEUR Amina, Université Paris-Est
BESSON Madeleine, Telecom EM
BREE Joël, Université de Caen
CEGARRA, Jean-Jack, Université de Lyon
CHAMARD Camille, Université de Pau
CHUMPITAZ Rubens, IESEG
DARPY Denis, Unversité Paris-Dauphine
FOURNIER Christophe, Université de Montpellier
GALAN Jean-Philippe, Université de Toulouse
GOLLETY Mathilde, Université d'Evry
JALLAT Frédéric, ESCP Europe
LAURENT Gilles, HEC
LE NAGARD Emmanuelle, ESSEC
LEHU Jean Marc, Université Paris 1
LICHTLE Marie-Christine, Université de Montpellier
MACE Sandrine, ESCP Europe
MULHBACHER Hans, Université d'Innsbrück
PINSON Christian, INSEAD
PONCIN Ingrid, Université Catholique de Louvain
RIEUNIER Sophie, IAE Paris
TISSIER-DESBORDES Elisabeth, ESCP Europe
VEG SALA Nathalie, Université de Paris Ouest
VERNETTE Eric, Université de Toulouse 1
VOLLE Pierre, Université Paris Dauphine

  • Elected members for 2016-2020

BERTRANDIAS Laurent, Université Toulouse 1 Capitole
CAPELLI Sonia, Université Jean Moulin Lyon 3
FLECK Nathalie, Université du Mans
FOSSE-GOMEZ Marie-Hélène, Université de Lille 2
GAVARD-PERRET Marie-Laure, Université de Grenoble Pierre Mendès France
GOTTELAND David, Grenoble Ecole de Management
HELME-GUIZON Agnès, Université Grenoble Alpes
HERRMANN Jean-Luc, Université de Lorraine
KORCHIA Michaël, Bordeaux Ecole de Management
LLOSA Sylvie, Université Aix Marseille 3
MICHEL Géraldine, IAE Paris
NGOALA Gilles, Université de Montpellier 1
PRIM-ALLAZ Isabelle, Université Lumière Lyon 2
SABADIE William, Université Jean Moulin Lyon 3
URIEN Bertrand, Université de Bretagne Occidentale
WALLISER Bjorn, Université de Lorraine
ZOUAGHI Sondes, Université de Cergy-Pontoise

The General Assembly

The General Assembly is composed of all the member of the association. It gathers once a year during the annual congress. At this occasion, the General Assembly votes for granting full moral and financial discharge. It also elect the board of directors members.